Project profile — Rural Sanitation and Hygiene Market Development in Northern Ghana


IDE Canada (CA-CRA_ACR-3118893130)
2021-03-15 - 2023-06-30
Global Affairs Canada
WGM Africa

Country / region 

• Ghana (100.00%)


• Basic drinking water supply:
Basic drinking water supply (14031) (20.00%)
Basic sanitation (14032) (40.00%)
Waste management/disposal (14050) (20.00%)
• Business And Other Services: Privatization (25020) (20.00%)

Policy marker 

• Gender equality (significant objective)
• Environmental sustainability (cross-cutting) (significant objective)
• Participatory development and good governance (not targeted)
• Trade development (not targeted)
• Biodiversity (not targeted)
• Climate change mitigation (not targeted)
• Climate Change Adaptation (not targeted)
• Urban issues (not targeted)
• Desertification (not targeted)
• Children's issues (not targeted)
• Youth Issues (not targeted)
• Disaster Risk Reduction(DRR) (not targeted)
• Indigenous Issues (not targeted)
• Disability (not targeted)
• Nutrition (not targeted)
• ICT as a tool for development (not targeted)


The project aims to reduce the burden of sanitation-related diseases and improve public health and maternal, newborn and child health (MNCH) for 300,000 people living in the Upper East, Northern and Upper West Regions of Ghana. The project seeks to improve the availability and sustained use of affordable and improved latrines by introducing supply chain innovations in the sanitation and hygiene market. It works in open defecation free communities across 36 districts and uses a solid marketing approach that focuses on the downstream health and MNCH benefits of sanitation. This project aims to decrease the incidence of water, sanitation and hygiene-related diseases that impact health for women, girls, men and boys in peri-urban, rural and last mile communities. Project activities include: (1) designing tailor-made and sustainable sanitation solutions and sound sanitation business models; (2) producing and selling over 60,000 improved latrines to rural Ghanaians; (3) developing and delivering outreach and awareness activities to promote improved health, through safe sanitation and hygiene practices; (4) providing technical resources and skills training to 150 new and existing sanitation entrepreneurs (small businesses) and government officials in delivering market-based sanitation services; and (5) developing financial mechanisms to facilitate the acquisition of improved latrines for families.

Expected results 

The expected outcomes for this project include: (1) increased and equal adoption of improved sanitation and hygiene practices amongst women, girls men and boys in peri-urban, rural and last mile communities in northern Ghana; and (2) more equitable economic opportunities and benefits for women and men in the sanitation value chain.

Results achieved 


Budget and spending 

Original budget $0
Planned disbursement $94,107
Country percentages by sector
Type of finance Aid grant excluding debt reorganisation
Collaboration type Bilateral
Type of aid Project-type interventions
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